Sneakers by adidas, Color-block design, Why settle for just one? Lace-up fastening, Breathable mesh lining, Padded tongue and cuff, Lightweight EVA mid-sole for extra cushioning, Torsion mid-foot technology improves stability, adidas Trefoil branding, Chunky sole, Moulded tread. Iconic sportswear label adidas was founded in Germany by Adolf 'Adi' Dassler back in 1949. The brand creates sportswear built for functionality, with a conscious, design-led ethos. Creating everything from street-smart styles to retro-inspired pieces, adidas prides itself on its history of innovation and cutting-edge design.